What role does a company’s network and connections play when searching for new talent?

You know you need the best up and coming new talent to fill a vacancy in your organization. You might attract qualified applicants by placing an advertisement. However, many hiring managers and professional recruiters prefer to rely on their established network of highly skilled individuals. Keep reading to learn how other professionals have used networking in searching for new talent.

Amy Davis

Amy Davis

Amy Davis, Founder of My Cat Needs This.

Crucial Role in Candidate Searches

Network and connections play a very crucial role when searching for new talent. You never know who you will meet in your network that may be the perfect fit for you. Networking is such an important aspect of business, and it can lead to amazing opportunities. It often takes time to establish a solid network, but it is worth the effort because suddenly, doors open up and companies start knocking.

Some industries seem to place more emphasis on networking than others, with consulting and entertainment topping the list. Recruiters within these industries tend to focus much more on meeting people at conferences, receptions, dinners, and parties outside of their office.

Get the Right Applicant with Good Credentials

Company networks help spread the call for talent faster and get applicants with good credentials. Networks are a good source of support and help on these matters. They are capable of referring talent with experience and credibility to fill the position of the company on search.

They are becoming a means to deliver results to the company. Within networks, it is common to help each other, and this includes backing up the company’s search for applicants.

Scot J Chrisman

Scot J Chrisman

Scot J Chrisman, Founder, and CEO at The Media House.

Riley Beam

Riley Beam

Riley Beam, Managing Attorney at Douglas R. Beam, P.A.

Create a Qualified Talent Pool for Openings

It’s no surprise that the more wide and diverse your network is, the better your chance of reaching the right candidates. When an organization builds a solid network, its connections can spread the word for them, creating a ripple effect.

The leads that come your way will be from a trusted source, so you can count on their credibility and competence. You’ll have a qualified talent pool that matches your requirements a lot better than those from online job portals or advertisements.

Long-term Relationship with the Right Candidate

A company’s network and connections are some of the main catalysts that attract candidates with potential. Jobseekers do their research well whenever they have a prospective company they want to join. It has become very crucial in attracting talented applicants.

This is not just about how much salary they can have but about the entirety of the company. Talented candidates seek a company where they can grow in a professional sense and as a person. They are looking for a long-term relationship with a company as well.

Sylvie Coleman

Sylvie Coleman

Sylvie Coleman, Head of Marketing of Family Destinations Guide.

Kyle MacDonald

Kyle MacDonald

Kyle MacDonald from Force by Mojio.

Effective and Trustworthy Referrals

When searching for new talent, a company with strong social networks and connections can rely on that to recruit. Due to the ease of applying through online sites, organizations are receiving more and more applications, making referrals even more powerful than ever.

Easy to Find the Needed Expertise

Networking is not always a one-to-one relationship. Often a contact recommends you or they tell you about someone they know. This is why it’s a network reaching in multiple directions.
When trying to find new talent or someone with needed expertise, your business network is the first place most entrepreneurs turn.

Reno Lovison

Reno Lovison

Reno Lovison, Owner of Reno Lovison Marketing.

Nick Chernets

Nick Chernets

Nick Chernets, CEO of Data for SEO.

Networks Lead to Recruits

One of the easiest ways of finding new employees is through referrals. People who have some sort of recommendation or proof of successful work are the first ones to be recruited. This is where the company’s networks come into play. The bigger they are, the more potential candidates will be available for recruitment.

Different contacts usually have experience with various job platforms, so they may be able to suggest a few of them. In my experience, the ideal way is to nurture relationships with other companies and individuals at all times so that you can reach out when you need a recommendation.

It’s good to always have two or three names of potential candidates in the back pocket, so that you can call them in case of urgency.

Networks Connect Skilled Workers

Organizations with more connections and networks often have access to more skilled and experienced workers. The connections built help create brand awareness not only in the local area but even as wide as the connections may be.

Devon Fata

Devon Fata

Devon Fata, CEO of Pixoul.

Bob Scott

Bob Scott

Bob Scott, Founder of Sell Land.

Networks Dictate the Candidates Attracted

A company’s network is the first to know about a job opening. People within those connections then disseminate information. Thus, the connections of the company are the ones who will dictate the type of candidates initially attracted to the position.

Also, new talents who have links in the network are more likely to be hired. Since they are referred by a trusted source, they have better chances of securing the job.

Networking Targets Talents

When a company has a great network it is easy to find the right people to work for them. They will know where to search and where to find them.

Connections will make sure that the company will be able to contact the targeted talents, which is great and makes it easy for the company to communicate with them.

Ian Chitsungo

Ian Chitsungo

Ian Chitsungo, Founder and Chief Editor of Golfroyce.com.

Hays Bailey

Hays Bailey

Hays Bailey, Director of Sheqsy.

Networking Can Lower Employee Turnover

A company’s network extensively widens the talent pool available for various positions that might be open. This means that it increases the chances of getting the perfect person for a job.

In the long run, this means lower employee turnover. With this comes a stronger bond within the company, and of course, increased productivity because you won’t have to train people again and again.

Easy Hiring Process

Networking is a useful way to find new talent. Receiving candidate referrals can be a much easier way to pursue hiring a new employee rather than analyzing applications received through online job portals.

Candidates who are referred to a company already have a built-in reference from people your company has connections with. Reaching out to loyal supporters of your company as well as other entities who have partnered with your company in some capacity could end up helping you significantly with finding potential new employees.

Amber Theurer

Amber Theurer

Amber Theurer, Chief Marketing Officer of ivee.

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